Flowers Ware Privacy Policy for Orders in Ware and Nearby Areas

Name: SINCERE LOVE
Brand: Flowers Ware
Price: 100.00 GBP
Availability: InStock

Introduction

This Privacy Policy explains how Flowers Ware collects, uses, processes, and retains your personal information when you place an order with us from Ware or the surrounding districts. We are committed to safeguarding your privacy and handling your data in accordance with applicable data protection laws, including the United Kingdom General Data Protection Regulation (UK GDPR). This policy outlines our practices and informs you of your rights regarding your personal data.

Scope of This Policy

This Privacy Policy applies to all customers who place orders with Flowers Ware, whether via our website, by phone, or in person, in Ware and the adjacent districts. By placing an order, you acknowledge the collection and use of your personal data as outlined here.

What Data We Collect

We collect the following categories of data to process your order and provide our services:

Identification Data: Name, title, and contact preferences
Contact Information: Delivery address, billing address (if different), postcode, and telephone number
Order Details: Products ordered, order notes (including card messages), special instructions
Payment Information: Limited payment data necessary to complete your transaction, such as partial card numbers (full card details may be processed securely by payment processors, see section on Processors)
Communications: Correspondence between you and Flowers Ware (such as order confirmations, queries, and feedback)
Technical Data: Device information, browser type, and access times, when you use our website

Lawful Basis for Processing Your Data

Flowers Ware processes your personal data lawfully under the UK GDPR. The lawful bases for processing your data include:

Contractual necessity: We process your personal information when necessary to fulfil your order, respond to your queries, or provide a service you have requested.
Compliance with legal obligations: We may process your data to comply with applicable laws, such as tax and accounting requirements.
Legitimate interests: We may use your data for reasonable business purposes, such as improving our services or communicating with you about your order, provided this does not override your rights and interests.
Consent: Where required, such as for marketing communications not directly related to your order, we will ask for your consent before processing your data for these purposes. You may withdraw your consent at any time.

How We Use Your Data

The personal information we collect is used for the following purposes:

To process and deliver your flower order, including sending order confirmations, delivery updates, and fulfilment notifications
To contact you if there are questions or issues with your order
To respond to your enquiries, feedback, or special requests
To process payments and prevent fraudulent transactions
To comply with legal or regulatory requirements
To analyse trends and improve our services and products (using aggregated and anonymised data wherever possible)

Retention of Your Data

Flowers Ware retains personal data only for as long as necessary to fulfil the purpose for which it was collected, and in accordance with legal and regulatory retention requirements. Typically, we will retain your order data for up to 7 years after the transaction date to comply with accounting and tax obligations. After this period, your data will be securely deleted or anonymised.

If you have created an online account with us, your account data will be retained for as long as your account is active. You may request deletion of your account at any time (see Your Rights below).

Data Sharing and Processors

Flowers Ware may share your personal data with third parties only when necessary for the fulfilment of your order and the operation of our services. This includes:

Payment Processors: Trusted third-party providers securely process payment card transactions on our behalf. Flowers Ware does not store full payment card details.
Delivery Partners: Third-party couriers or delivery agents may receive your name, contact number, and delivery address to deliver your order.
IT and System Providers: Service providers who supply our website hosting, management systems, and software solutions to ensure the proper functioning of our business. Such providers process your data only under our instruction and are subject to data processing agreements.
Professional Advisers: Accountants, legal advisors, or auditors where necessary for our legitimate business and compliance purposes.

All third parties acting as our data processors are required to protect your data in accordance with applicable law, use it only for the purposes we specify, and implement appropriate security measures.

Your Data Protection Rights

Under the UK GDPR, you have specific rights regarding your personal data:

Right to access: You can request access to your personal data and obtain a copy of information we hold about you.
Right to rectification: You may ask us to correct or update inaccurate or incomplete data about you.
Right to erasure: You may request the deletion of your personal data where there is no longer a legitimate reason for us to retain it.
Right to restriction: You can ask us to restrict or suspend the processing of your personal data in certain circumstances.
Right to data portability: You may request that your data be provided to you in a structured, commonly used format or transferred to another provider.
Right to object: You may object to the processing of your data under certain lawful bases, including direct marketing.
Right to withdraw consent: Where you have provided consent for specific processing, you may withdraw this at any time.

If you wish to exercise any of these rights, please contact us using the methods outlined in our contact section. We will respond to your requests within the timeframes required by law and may need to verify your identity before fulfilling your request.

Data Security

Flowers Ware employs recognised security measures to safeguard your personal information against unauthorised access, loss, or misuse. We review and update our data protection policies and technical safeguards regularly to ensure your information remains secure.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or service offerings. The revised policy will be posted on our website and the effective date updated accordingly. We encourage you to review this policy periodically.

Contact and Complaints

If you have questions about this policy, your data rights, or are dissatisfied with how we have handled your data, please get in touch with us. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data rights have been infringed.